Platform161 (Now part of Verve Group)

Weteringschans 89, Amsterdam, North Holland, 1017 RZ, NL

2009

11-50

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Platform161 (Now part of Verve Group) is a global leader in programmatic advertising innovation, offering services such as IP-Based Targeting, Programmatic DOOH, and the first GDPR-Compliant Buying Platform. They provide data marketplaces, performance-driven AI, and a close team of experts to help achieve campaign performance, programmatic innovation, and acquisition strategy

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Platform161 (Now part of Verve Group) In Short

Platform161 (Now part of Verve Group) is a global leader in Programmatic Advertising Innovation, founded in 2009, with 27 employees. Based in Amsterdam, Netherlands, the company specializes in Open And Programmable Algorithm, integrating custom data sources, partner integrations, and multidimensional goal setting. They have led the charge on various industry innovations, including IP-Based Targeting, Programmatic DOOH, and the first GDPR-Compliant Buying Platform. Platform161 is known for its expertise in programmatic advertising, data management, and customized advertising campaigns.

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Company Description of Platform161 (Now part of Verve Group)

Now part of Verve Group consumer-first advertising suite, Platform161 is a global, independent demand-side platform (DSP) enabling programmatic buying through open exchanges and private marketplaces, with a strong focus on privacy and innovation. Powered by proprietary machine learning AI algorithms, we help brands and agencies to achieve performance and branding goals by leveraging cookieless tracking in a privacy compliant way. For more information about Platform161, contact: [email protected]

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Weteringschans 89, Amsterdam, North Holland, 1017 RZ, NL

27

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What does Platform161 (Now part of Verve Group) offer?

Platform161 (Now part of Verve Group) is a global leader in programmatic advertising innovation, offering services such as IP-Based Targeting, Programmatic DOOH, and the first GDPR-Compliant Buying Platform. They provide data marketplaces, performance-driven AI, and a close team of experts to help achieve campaign performance, programmatic innovation, and acquisition strategy