Funding Insights
When a company completes different rounds of financing, there are usually different measures taken. In the seed round, the company generally focuses on building the founding team and product development. In the angel round, they may test the product’s performance in the actual market. Series A and B rounds often concentrate on scaling production and market expansion. During the Series C round, funding may be used for mergers and acquisitions to increase market share. Recommending your product or service at the right time can greatly enhance its effectiveness.
Triggers
- When Company receives a new round of funding and Company Total Funding Amout is greater than Definable specific amout and less than Definable specific amout and Company Last Funding Round is equal to any of Definable specific funding rounds and Company Last Funding Round Date is greater than Definable specific time and less than Definable specific time
Actions
- Discover up to 100 people in total
- Discover up to 100 companies
- Unlock people and add into existed list
- Add companies into existed list
- Enroll people into existed sequence
Subject: Congratulations on your funding round!
Body: Hi [first name]:
Congratulations on your [series] funding. We work with a lot of companies in the [industry] to help them[value prop] post-funding. Here’s a case study you can read about how we helped [similar reference company] following their [series].
[hyperlink to case study/testimonial page]
[senority speicifc ask]
Best,
[sales rep first name]