Funding Series Change
When a company receives a round of funding, it’s a strong signal that they are likely to begin making new investments to grow their business. It’s an event worthy of congratulations and a natural conversation starter.
But it’s not easy to manually track when every company receives funding. With FlashRev’s Funding function, you can identify prospect companies and trigger automated workflows to send an email congratulating them on the funding round, introduce your company, and educate the prospect on how you can help turn their new funding into future growth. By automating this workflow, reps can get a jump start on outreach.
Triggers
- Identify companies with funding rounds of a particular round, size and source
Actions
- Filter companies to reduce the records to meet specific criteria mapped funding news
- Source expanded set of contacts which meet your persona definition mapped funding news
- Unlocked and add people into list.
- Send emails to people.
- Enroll in sequence.
Subject: Congratulations on your funding round!
Body: Hi [first name]:
Congratulations on your [series] funding. We work with a lot of companies in the [industry] to help them[value prop] post-funding. Here’s a case study you can read about how we helped [similar reference company] following their [series].
[hyperlink to case study/testimonial page]
[senority speicifc ask]
Best,
[sales rep first name]
