Eric Starost

For the span of my career (20+ years), I have focused on becoming a multi-dimensional marketing professional by obtaining a diverse set of skills and specializations. This approach has enabled me to successfully lead marketing and sales efforts for companies within a wide range of industries. Although each business poses unique challenges amongst an ever-changing marketing/sales landscape, the core focus, the customer, remains the same and is at the very center of everything I do. SPECIALIZATION: Performance Marketing and Sales | Executive Leadership & Team Building | Demand-Generation | Customer Acquisition | Revenue Growth | Data Analysis | e-Commerce | Digital Marketing Channels (Website, Social Media, Email, Video, SEO, Paid, Referral) | Marketing Technology (CRM, CMS, Business Intelligence) | Retention and Win-back Strategy | Marketing Campaign Management | Customer Journey | User Experience | Targeting and Segmentation | Budgets, Forecasting, and P&Ls CAREER REPUTATION: Driving Growth, Sales and Profitability | Vision and Innovation | High Standards of Marketing Excellence | Trusted Decision Maker for Leadership | Promoter of Corporate Brand and Culture | Hands-on Leadership and Mentor | 100% Customer Focus Development INDUSTRY / MARKETS: Financial Services| Insurance | Healthcare | Retail | Consumer Products and Services | Legal | Real Estate