Tell me more about Harvey Cohen?
Harvey Cohen is a highly experienced writer with 37.9 years of work experience. He has a diverse skill set in integrated marketing, advertising, strategy, direct marketing, and digital media. Harvey has worked in various roles, including as a copywriter, creative director, and political media consultant. He has also served as the Chief Creative Officer at Empire State Development Corporation and has a strong background in economic development and tourism promotion. Harvey is known for his listener nature, respect for others, and ability to listen to others. He is currently the Senior Vice President, Chief Creative Officer at Empire State Development Corporation.
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I guess at my core, I am a writer. I started as a copywriter and moved up to creative director at some of New York’s top ad agencies. But no matter how many client meetings I attended or how many writers or art directors I supervised, I still considered myself a writer. Then I went on to positions that were a bit different. I ran the marketing at a large non-profit. I was in charge of all economic development and tourism promotion for New York State. And I was a successful political media consultant. But at all times, I continued to keep on writing. At one point, I even wrote a column for a local chain of newspapers and it was continually among the highest read on their digital sites. But I am more than just a writer, I am also a listener. I listen to clients. I listen to peers. I listen to subordinates. I listen to bosses. I listen, because I respect what others have to say. So I always listen. But I’m also never afraid to speak up. Even if I disagree with everyone. Because sometimes the writer in me, might see what others might miss. Current Employment: Empire State Development Corporation (September 2016 – Present) SVP, New York State Chief Creative Officer Previous Employment: Empire State Development Corporation (September 2011 – August 2016) SVP, Chief Marketing Officer • Developed creative strategies, oversaw budgeting and implemented execution of $50+ million annual marketing campaigns for economic development and tourism • Recruited and managed advertising, public relations and digital agencies as well as supervised in house marketing and creative staff • Totally renewed and revitalized “I Love NY” tourism campaign after brand had become tired and copied – includes new TV, print, digital and social media • Redid all 150+ New York State web sites to improve content, design, usability and search engine optimization as well as provided uniform front and back ends
...See MoreGovernment Administration
Business Administration,
Management,
Business Administration And Management,
Bachelors
1978-1981Integrated Marketing
Advertising
Strategy
Direct Marketing
Digital Media
Digital Marketing
Marketing
Public Relations
Marketing Communications
Social Media
Creative Strategy
Management
Digital Strategy
Leadership
Strategic Communications
Creative Direction
Copywriting
Online Advertising
Brand Development
Strategic Planning
Media Relations
Social Media Marketing
Press Releases
Seo
Television
B2b Marketing
Email Marketing
Content Strategy
Corporate Communications
New Business Development
Marketing Strategy
Business Development
Art Direction
Writing
Search Engine Optimization
Media Planning
Cross Functional Team Leadership
Budgeting
Relationship Building
Kathleen Mize
Deputy Chief Financial Officer | Controller
Ralph Succar
owner empire state development llc
Harvey Cohen
Chief Marketing Officer
Hope Knight
President | Chief Executive Officer | Commissioner
Deborah Nelson
Senior Executive Assistant To The President And Chief Executive Officer
We found 6 Harvey Cohen's email addresses
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Harvey Cohen works for Empire State Development
Harvey Cohen's role in Empire State Development is Senior Vice President | Chief Creative Officer
Harvey Cohen works in the industry of Government Administration
Harvey Cohen's colleagues are Kathleen Mize,Ralph Succar,Harvey Cohen
Harvey Cohen's latest job experience is Senior Vice President | Chief Creative Officer at Empire State Development
Harvey Cohen's latest education in Long Island University
Personal & Professional Emails
Personal & Professional Emails