Katherine Cuevas
Teachers College, Columbia University
Tell me more about Katherine Cuevas?
Katherine Cuevas is a highly experienced marketer with 23.9 years of work experience. She possesses a wide range of skills including thought leadership, marketing strategy, interactive marketing, customer experience, and web project management. Based in the United States, Katherine has a proven track record of driving initiatives that increase revenue, elevate brand awareness, and improve customer and candidate acquisition. She is a people leader with a passion for driving initiatives that drive efficiency, productivity, and operational effectiveness across dynamic, fast-paced, competitive markets. Katherine is a passionate growth driver and innovator, transforming business practices through digital insights and data-driven insights to fuel compelling storytelling.
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About
* Agile marketer with expertise in employer branding, generating marketing strategies that expand revenue, elevate brand awareness and loyalty, and improve customer and candidate acquisition.* People leader with a proven track record of success in driving initiatives that spark significant gains in efficiency, productivity, and operational effectiveness across dynamic, fast-paced, competitive markets; skilled in developing strategic partnerships and trust across the enterprise that enable the company to scale for long-term growth.* Passionate growth driver and innovator, transforming business practices through a digital-first mindset and data-driven insights to fuel compelling storytelling that engages diverse audiences.
...See MoreWork Experience
Marketing And Employer Branding Leader
Financial Services
Katherine Cuevas's Professional Milestones
- Assistant Vice President Employer Branding And University Relations (2015-01-01~2021-01-01): Developed and executed strategic employer branding and university relations initiatives to enhance organizational reputation and student engagement.
- Senior Manager | New Member | Digital Marketing | Consumer Services (2010-01-01~2013-01-01): Implementing advanced digital marketing strategies to drive market expansion and increase customer engagement.
Education
Skill
Thought Leadership
Marketing Strategy
Interactive Marketing
Customer Experience
Web Project Management
Digital Strategy
Customer Acquisition
Relationship Management
Segmentation
Customer Engagement
Omniture
Loyalty Marketing
Direct Marketing
Partner Management
Project Management
Analytics
Third Party Vendor Management
Special Events Production
Online Marketing
User Experience
Competitive Analysis
Management
Social Media
Certification
Colleagues
Shawn Lenahan
product owner at discover
Chris Graham
sr unix cyber security engineer at discover and owner grahamco
zihadul Alam
Company Owner
Sequoia H.
Principal Product Owner | Safe PPM | Customer Service Manager
Ruth Watts
Company Owner
Other Named Katherine Cuevas
Frequently asked questions
We found 4 Katherine Cuevas's email addresses
We found 2 Katherine Cuevas's phone numbers
Katherine Cuevas works for Discover Financial Services
Katherine Cuevas's role in Discover Financial Services is Marketing And Employer Branding Leader
Katherine Cuevas works in the industry of Financial Services
Katherine Cuevas's colleagues are Shawn Lenahan,Chris Graham,zihadul Alam
Katherine Cuevas's latest job experience is Marketing And Employer Branding Leader at Discover Financial Services
Katherine Cuevas's latest education in Teachers College, Columbia University