Martha Wedge

Martha Wedge

SVP, Local Investment at Publicis Media
United States
Martha Matthews is an accomplished Senior Broadcast Negotiator with 24.1 years of experience. She has worked for large corporate clients, buying radio, television, and cable commercial time. Martha is skilled at buying multiple markets simultaneously and meeting high performance goals. She has held positions such as SVP Group Director at Carat and Senior Broadcast Negotiator at Mindshare. Martha has also worked as a Media Director and Associate Broadcast Negotiator at J. Walter Thompson Worldwide. She is based in the United States. .Read More
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Current Workspace of Martha Wedge

Publicis Media

present

Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX and integrated platform-based technologies including CJ, CitrusAd, Epsilon and Profitero. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide

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Professional Background of Martha Wedge

- Negotiated successful news conferences and events, providing valuable insights for viewers to engage with the media.

- Successfully executed complex and successful commercial negotiations, ensuring effective communication and ensuring client satisfaction.

- Transformed investment strategies, driving profitability and establishing a strong market presence for the organization.

- Successfully handled disputes with a wide range of clients, effectively maintaining rapport with media outlets.

- Driving strategic investment decisions to expand market share and drive sustainable investment opportunities.

Work Experience of Martha Wedge

Publicis MediaPublicis Media
CaratCarat
MindshareMindshare
J. Walter Thompson WorldwideJ. Walter Thompson Worldwide

Education Experience of Martha Wedge

Pace Academy

Pace Academy

The University of Georgia

The University of Georgia

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