Philips McCarty

Philips McCarty has created and executed breakthrough social impact marketing programs for some of the nation’s top corporations and nonprofits. His consultancy, Good Scout, serves leading brand clients including the American Heart Association, Brooks Brothers, Feeding America, Make-A-Wish Foundation of America, the NASCAR Foundation, Nationwide Insurance, NBCUniversal, and UNICEF.From leading the team that created and launched the nationally-renowned St. Jude Children’s Research Hospital Thanks & Giving campaign, to rebranding the Elizabeth Taylor Trust to become House of Taylor and moving the organization into a new era of film, book and licensing deals to revitalize the iconic brand, Philips has redesigned and invigorated cause and corporate brands to become new global leaders in social impact and sustainability.His passion for purpose-driven lifestyle and entertainment marketing led him to co-create Entertaining Good, a summit bringing together industry leaders to explore and create social impact integration in film and television, digital content, music, fashion, and more. He is an advisor for Good Amplified, YouTube’s only multichannel network for nonprofits, and a social impact producer for Aspiration Media.When he's not actively creating the latest strategies that help brands build a better world, Philips takes the stage as speaker, moderator and facilitator and engages and equips audiences to explore critical topics in social impact, sustainability and social good.