Scott Sameroff

Scott Sameroff

Scott Sameroff is a highly experienced professional with 17.9 years of work experience in marketing strategy, communications, public relations, public speaking, market research, and global business development. He is based in the United States and has a strong background in product and innovation strategy, geo-location products and partnerships, and data management. Scott has held various leadership positions in renowned companies such as Comcast Advertising, AccuWeather, Samsung Electronics, and GE. He is skilled in areas such as product and innovation strategy, geo-location products and partnerships, data management, technology, data privacy, and consent vendor selection and management. .Read More
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Current Workspace of Scott Sameroff

Comcast Advertising

present

About Comcast Advertising Comcast Advertising is the advertising division of Comcast Cable. As a global leader in media, technology and advertising, Comcast Advertising fosters powerful connections between brands and their audiences as well as between publishers, distributors, MVPDs, agencies and other industry players. Effectv, its advertising sales division, helps local, regional and national advertisers connect with their audiences on every screen by using advanced data to drive targeting and measurement of their campaigns. FreeWheel, its media and technology arm, provides the technology, data enablement and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types and all sales channels, in order to ensure the ultimate goal – results for marketers. Comcast Cable, along with NBCUniversal and Sky, is part of the Comcast Corporation (NASDAQ: CMCSA). Visit www.comcastadvertising.com to learn more.

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Professional Background of Scott Sameroff

- Organized and executed key events, boosting engagement and driving innovation.

- Expanding market reach through strategic partnerships and driving revenue growth.

- Developing and implementing successful messaging strategies for targeted mobile services to drive customer engagement and increase online traffic.

- Implementing data-driven strategies to optimize business performance and drive informed decision-making.

- Driving strategic partnerships to maximize data-driven content acquisition and drive business growth.

- Expanding client base through strategic media partnerships and providing strategic recommendations for targeted sales and growth.

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Education Experience of Scott Sameroff

University of Toronto - Rotman School of Management

University of Toronto - Rotman School of Management

McGill University

McGill University

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