William Wardlaw

I approach marketing with respect for the audience and focus on the strategic goal. I utilize inbound marketing, social media, and search engine optimization to grow audiences and engage loyal customers. I'm passionate about the growing impact of artificial intelligence, machine learning, DeepMind, and automation. My study of evolutionary psychology informs how I approach my work and deliver value. My experience ranges from study abroad, dance music, psychology research, and high-end hospitality service. I’m excited and ready for future opportunities and appreciate any referrals or introductions that may help with my next step.• Managed redesign of the Edu-Culture Immersion (ECI) website to improve traffic, reduce expenses, and optimize for cloud-based services. • Created website and blog content for ECI website and conducted SEO analysis to optimize content strategically. • Implemented social media capabilities for ECI inbound marketing including establishing Facebook, Twitter, and YouTube accounts. • Enhanced collaboration with chaperones, students, and parents through the use of cloud-based services and live chat on the ECI website.• Established successful podcast program for promoting As You Like It events and artists. Search Engine Marketing | Website Design | Data Analytics | Blogging | Promotions | Content Creation Management