Xiao Yang
Vice President Global Partnership@ National Basketball Association (NBA)
Beijing, China
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Xiao Yang is a highly experienced professional with 24.7 years of work experience in various fields such as digital media, sponsorship, event management, and marketing strategy. He has a strong background in strategic partnerships, sports marketing, and sales. Xiao has held leadership positions at the National Basketball Association (NBA) and Intel Corporation, where he has contributed to the success of the organization. With his expertise in brand management and integrated marketing, Xiao has successfully led teams and implemented effective marketing strategies. He is currently based in Beijing, China.
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Emails and Phone Numbers

@nba.com
@gmail.com
+86 121264****
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About

Marketing partnership management - activation ideation, planning, execution, reporting. Brand development ... Xiao Yang. Staff Research & Develop Engineer at Baidu, Inc. 中国 ... Senior Director, Global Marketing Partnerships, NBA China...

Work Experience

645 5th Avenue, New York, NY, US

Spectator Sports

25808
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Xiao Yang's Professional Milestones

  • Senior Manager Digital Media (2006-10-01~2008-08-01): Implementing a strategic digital media strategy to optimize brand visibility and drive engagement for target audiences.
  • Platform Marketing And Technical Sales (1999-03-01~2006-09-01): Implementing effective targeting strategies to drive platform adoption and increased tech sales revenue.
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Education

University of Washington
University of Washington

Electrical Engineering

1994-01-01-1999-01-01