Aaron Lim
Storyteller | Collaborator | Brand Builder | Critical Thinker | Entrepreneurial Adventurer@ Samsung Electronics Singapore
Singapore, Singapore, Singapore
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Aaron Lim is an experienced commercial marketer with over 22 years of work experience in the consumer food & beverage and consumer tech industry. He is skilled in various areas such as marketing strategy, brand management, and corporate communications. Aaron has a strong background in storytelling, channel development, and public relations. He has worked for reputable companies like Samsung Electronics Singapore, Carlsberg Group, and Asia Pacific Breweries Singapore. Aaron is known for his expertise in consumer need-state architecture and typology. He holds a Bachelor's degree in Arts and Media Management from Edith Cowan University.
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Emails and Phone Numbers

@samsung.com
@carlsberg.com
@carlsberggroup.com
+65 978973****
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About

An experienced commercial marketer with a demonstrated history of working in the consumer food & beverage and consumer tech industry. Fact based individual who likes to build brands and programs from ground up. Skilled in Fast Moving Consumer Goods, Marketing Strategy, Brand Management, Corporate Communications, Storytelling, Channel Development & Growth, Public Relations & Media Management, Experiential Events, Consumer need-state architecture & typology. A strong 360 marketing professional who started from the practice of communications with a Bachelor's degree focused in Arts and Media Management from Edith Cowan University and grew into adjacent disciplines of marketing and business management.

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Work Experience

30 Pasir Panjang Road, Singapore, Singapore, 117440, SG

Computers and Electronics Manufacturing

126
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Aaron Lim's Professional Milestones

  • Channel Marketing Manager (2018-01-01~2022-02-01): Driving measurable revenue growth and expanding market share through strategic marketing campaigns.
  • Head Of Brand Marketing TV & ATV (2022-02-01~): Creating and executing successful marketing campaigns that generate brand awareness for TV and atv brands.
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Education

Edith Cowan University
Edith Cowan University

Arts,

Entertainment,

And Media Management

2005-2006
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