Alisha Van Beek

SOME PERSONAL. SOME PROFESSIONAL. I always bring energy to everything I do, whether it is writing this paragraph or picking my lunch for the day. I use my energy to build organic rapport with everyone I am in contact with. I pride myself on being approachable & empathetic no matter what the situation is, I think on my feet and thrive on pressure and new challenges. I have spent a lot of time developing my process for refining briefs & pitching ideas to various stakeholders within the business, I’m confident in what I believe in, this enables me to report to directors of the business with conviction, adapt workflows to empower my team of designers and operate with honesty and integrity. I love collaborating, I welcome every idea no matter what. I find that the best leaders always listen and most importantly lead by example. I take accountability for everything that comes through the studio, wins and losses. I have created various style guides, social media content calendars and I’ve styled a few houses for key visual creation. Mentoring is a source of great pride for me as well, I love nothing more then developing a team and seeing strengths increase over time, I love having “Designspo” breakfasts once a week; this is the art of eating bagels, drinking coffee and digesting anything we have found via scouring any medium the prior week. I find it helps the team and myself to stay motivated and gets the cogs turning design wise. As a personal achievement, I have maintained over 95% quality control for attention to detail & creative designs to adhere the requirements from my current and past employment. I have led various campaigns from an art direction perspective, working with differing levels of talent/animals/food/interior/fashion. Basically anything. I have been in front of the camera, and behind the camera and am passionate about developing a brand DNA. I love food, fashion, make-up, music, art, champagne and design.