Basar Poroy

15 + years of solid B2C & B2B marketing experience, delivering profitable solutions to drive sales, attract end users, and build a solid corporate brand. Proven record of managing all aspects of marketing strategy, brand development, marketing communications, product management and market research while reaching corporate profit and revenue goals. Special talent for enhancing corporate marketability through digital and print marketing tools as well as clear, effective corporate messaging. Excellent organizational and planning skills, as demonstrated in successful event planning experience. Complete, in depth understanding of digital tools, trends, and business models to raise an organization’s visibility and social media profiling. Gained extensive experience communicating with vendors. Earned solid reputation for being enthusiastic, efficient, and hands-on and an extensive background in the following broad based competencies: • Strategic Marketing Strategy • Internet & Digital Marketing • Social Media • Budgeting & Allocation • Strategic Planning • Forecasting and Analytics • Market Research • Product Management • Product Launches • Pricing & Positioning • Event Planning & Execution • Direct Marketing Techniques • Corporate Brand Development • Vendor Communication