Ben Tsao

Specialties include: Product Marketing: Extensive experience in the marketing life cycle of a product from launch to exit strategies and everything in-between. Coding: Full stack (LAMP and MEAN) web development. Languages and frameworks include: Javascript, PHP, Node.js, AngularJS, HTML, and CSS. Campaign Planning: Plan and organize marketing campaigns taking advantage of all available resources including broadcast, social media, PR, merchandising, and experiential. Agency Work: Experience working with creative and experiential marketing agencies to plan and execute campaigns for product launches and seasonal events. Content Marketing and Copywriting Skills: Develop content for marketing collateral and written copy for dozens of websites and print/online ads from simple taglines to detailed product descriptions Market Analysis: Research the market environment and develop strategies to find the best ROI on marketing activities. International Business: Experience working at a global HQ and communicating with regional branches on a daily basis to spread synergies and gain best practice techniques.