Brian Shoemaker

In my role as Senior Director of Innovation, the Life Time Labs team and I are focused on the fitness club of the future, assessing technologies and trends that can be implemented in the next 1-3 years. We quickly build proof-of-concepts to pilot in our clubs, measure the impact on operations and the member experience, and evaluate the results to apply across Life Time’s 160+ locations. With 20 years of software development and management experience, and a background that includes Ironman triathlon, cycling and distance running, I’m uniquely suited to understand how technology can enhance training, empower Life Time’s performers and deliver results for our members. Recent efforts include heart rate and power training for group fitness, building a new live streaming platform, adding contactless check-in at the club, applying Internet of Things (IoT) patterns to club operations, testing wearables and fitness tech, and creating a smart home strategy for Life Time Living. We're looking for talented people to join Life Time who love staying on the bleeding edge of technological trends with an eye toward the future, all to help our members meet their goals. Learn more at careers.lifetime.life.