Cassandra Clark

I am an impassioned individual with years of experience as sales trainer, advertising consultant, social media marketing manager, public speaker, client partner, and digital advertising professional. I have a well-rounded approach to business and marketing, having had experience in agency, brand (client-side) management, and platform/partner sales roles for companies ranging from a small non-profit through a Fortune 100. I consider myself a lifelong lover of learning. I was formerly University of Illinois Instructor within the College of Engineering. In addition to driving sales enablement and learning strategies at Facebook, I further maintain my passion for teaching by coaching and mentoring local businesses and diverse-owned SMBs across the US, and presenting at conferences and industry events worldwide. I obtained my M.B.A. In international business from Salem International University. My B.S. Is in advertising with a Spanish minor from the University of Illinois Urbana-Champaign, where I studied abroad for over 2 years at the Universitat de Barcelona in Spain and the Universidad Autonoma de Santo Domingo in the Dominican Republic. My main area of expertise is sales enablement and execution of data-driven strategies for digital advertising. Additional specialties: Training development and Facilitation, Advertising Online and Offline Channels, DR, Public Speaking, Analytics, Data, Insights, Branding, Content Management, SMB, Social Community Management, Social Media Strategy, Client Management, New Business Development, Networking, Direct Marketing, TV Media Buying, Teaching, Brand Management, Event Planning, Public Relations, Integrated Marketing Communications, Media Planning, Cross-Channel Integration, Entrepreneurship/start-ups... And helping your business grow.