Catherine Hastings

An outstandingly effective communications director and consultant, with expertise gained in both public and private sectors. Currently Director of Communications for AET, while also serving as Non-Executive Director for a small number of further organisations. Particular expertise in:• Strategic direction• Reputational risk management• Brand & reputation building• Employee engagement• Change management• Government affairs & lobbying• Customer service• Governance, regulatory requirements & accountability• Stakeholder analysis, insights & engagement• Marketing and promotionThe quotations below indicate the effectiveness I have demonstrated, as a consultant and as an executive director, in some of the UK’s most significant organisations:'Catherine is both tenacious and gracious. I would advise any board to take her counsel. Catherine is also a great leader - she inspires her team and takes great pleasure in helping others to blossom and succeed. A rare and special individual all round.''A seasoned professional, Catherine brings a wealth of experience and skill to whatever she does.''Catherine is one of those unusual individuals who can develop a clear and compelling strategy and also plan its delivery.''Catherine is an inspiring leader whose enthusiasm and dynamism bring out the best in the people who work for her. Catherine has knowledge and experience in the full range of communications and marketing disciplines, is delivery focussed and successful.''Catherine has a rare ability to develop a genuinely holistic approach to communications strategy and planning, combined with impeccable delivery.'Specialties: Seasoned marketing and comms director. Extensive experience in government and 'not for profit' sectors but has also shown ability to adapt swiftly to new agendas and sectors.Specialist in change management, crisis comms and issues management, and in establishing marketing and communications teams and functions from scratch.