Chris Rethore
University of Pennsylvania
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Chris Rethore is a strategic insights/marketing executive with 19.8 years of experience. He has driven double digit revenue growth across various industries, including entertainment, television, streaming, and gaming. Chris has a strong track record of developing analytics-driven marketing strategies and initiating cross-selling. He has held key positions at MarketCast Group, where he managed the P&L for three acquired business units and overseen global enterprise operations. Chris is known for his ability to identify and develop top talent, achieve rapid promotions, and thrive in fast-paced, uncertain environments. He is also a confident leader with a flexible and collaborative approach to decision making.
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Throughout my career as a strategic insights/ marketing executive, I’ve driven double digit revenue growth across entertainment verticals including theatrical, television, streaming, and gaming. I’ve achieved strategic growth by developing analytics-driven marketing strategies, initiating cross-selling, launching new products and services, and pursuing adjacent markets. In my most recent role at MarketCast Group, I served as the COO with responsibility over enterprise and custom research operations and corporate marketing. I managed the P&L for three acquired business units while also overseeing the global enterprise operations team including IT, application development, and research services. I consulted for two private equity sales and led integration efforts for three acquisitions. From a leadership perspective, I’m known for identifying and developing top talent who then go on to achieve rapid promotions. I’m a confident leader with a flexible and collaborative approach to decision making. What sets me apart is that I’m a motivated and assertive problem solver. I drive innovation in product and approach to keep my company and clients at the forefront of market research. I quickly synthesize information to solve strategic challenges. I’m also a change agent who thrives in fast-paced, uncertain environments. ► Key Competencies: Sales | Leadership | Strategy | M&A | P&L Management ► Marketing & Research: Consumer Insights | Brand Management | Communications | Innovation | Product Development, Messaging & Launch| Predictive Data Analytics | Consumer Segmentation | Quantitative & Qualitative Research | Presentations | Media Landscape – Linear – Digital – Mobile | Content Marketing | Consumer Research ► Operations: Vendor Management | Negotiation | Cost Reduction | Budgeting & Forecasting | Scaling Businesses | M&A | Analytics ► Industry Experience: Theatrical | Streaming | Publishing | Technology | Video Games | Consumer Packaged Goods | Professional Sports | Lifestyle | Politics ► Dual Citizenship: U.S.A. And Ireland
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Chief Strategy Officer
Entertainment Providers
Chris Rethore's Professional Milestones
- Chief Operating Officer (2017-08-01~2019-10-01): Driving successful marketing campaigns, resulting in increased brand awareness and customer engagement.
- Vice President & General Manager Of Franchise & Content Strategy (2013-01-01~2017-01-01): Creating compelling and targeted content strategies to drive revenue growth and maximize franchise revenue.
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Chris Rethore works for National Research Group
Chris Rethore's role in National Research Group is Chief Strategy Officer
Chris Rethore works in the industry of Entertainment Providers
Chris Rethore's colleagues are Jon J. Penn,Becky Wu, Ph.D.,James McNamara
Chris Rethore's latest job experience is Chief Strategy Officer at National Research Group
Chris Rethore's latest education in University of Pennsylvania