Chrissy Chenery

I thrive in an environment where out-of-the-box thinking and cross-functional teamwork are an essential part of my role. I naturally energise and inspire colleagues to develop solutions, and uncover new ways to meet challenges. With over 20 years consumer brands experience, I am an enthusiastic and creative Shopper Marketing Leader with a strong drive for producing highly impactful, insights led shopper programs. I have a proven track record and a passion for delivering brand activations at all stages of the purchase journey. My thinking and approach utilises my specialist background of creative and technical skills, together with tertiary qualifications in digital marketing and packaging technology. I strive for continuous improvement across the project pipeline. I continuously seek to optimise network costs while developing innovative and creative programs that drive awareness and maximise purchase conversion. Core Skills: - Defining and delivering Shopper Strategy - Thought Leadership - Digital Marketing integration - Path To Purchase activation - Commercial Alignment and Planning - Collaboration & Communication - Display design