Christine Goonan

I am a troubleshooter with a practice for "getting it done". No matter what. No matter when. 🎯 While endless moving parts could be maddening for some, building and executing successful experiences IS my superpower. 🦸🏼‍♀️ Having worked with C-level executives across industries like CPG, Retail, Hospitality, Sports/Entertainment and Nonprofits, I can see the big picture and connect the dots to drive actionable results. Let's face it, billion-dollar brands like ESPN, Pepsico, Lion Forge Labs, Reebok, Procter & Gamble, Valiant Entertainment, Pandora, The Chicago Cubs and MGM Resorts don't tolerate surprises or snafus. I’m passionate about what I do, my humanity is what truly defines me. My kindness, compassion and creativity are present in my career from internal and external relationships, leadership and client services. I want to help people, it fuels me. My mission is to leave every project, department and company in an improved state. I enjoy the discovery process that comes with travel, meeting and collaborating with new people and finding inspiration in surprising places to craft the kinds of experiences that foster connection, drive customer loyalty and business growth. My career began in sports marketing where I developed sponsorship opportunities for Fortune 500 companies to financially fuel women and girls’ athletic programs and then transitioned to membership services and engagement. By successfully leading internal teams to increase sales through integrated marketing strategies, customer engagement, productivity improvements, development of new revenue sources and budget management, here are a few highlights: 📌 After 25+ years without a membership program at the Intrepid Sea, Air & Space Museum, I built and launched one – driving revenue in excess of $6M. 📌 As the Director of Membership at the Association of National Advertisers, I increased membership +15% yoy. 📌 Piloted the first-ever national branding campaign, “Do You Know Who I Am”, elevating the Women’s Sports Foundation to the national stage with $1M in value-in-kind media and services. 📌 Custom created the national grant program Equipped2Play, sponsored by Gatorade that provided over six figures in sports equipment for woman and girls to play and train annually. When I am not using my superpower you can find me seeking knowledge, watching or playing sports, listening to music, making a good mess in the kitchen and researching the newest beauty trends. I would love to meet you and see how I can be your problem solver. Reach out! [email protected].