Christy Van Der Henst

Hi there! I'm a proud first-generation Latina that has a passion for marketing and advertisement. I believe that marketing is more than just pretty pictures and nice words, it's data and tactics, and psychology. That's what I love about it, being able to figure out whom you're targeting, how to target them, and then analyze what happens after a campaign is over. I'm known as a go-getting innovator. I'm constantly creating and executing new campaigns and projects. At my core, I'm a lover of learning. If there's something I don't know, I'm going to learn it and master it. I mean... I taught myself how to work Adobe Photoshop (and Premiere Pro) and that's definitely not easy. I've worn lots of different hats, from creating and setting up a new office space, fully running an Instagram (or 4), and reviewing design specs for hotels in Southern California. What do these all have in common? It proves that I'm adaptive and a quick learner. And I love being able to do all of this under the guise of marketing and advertising.