Colleen Lum
Digital Campaign Marketing Manager@ Optus
Sydney, New South Wales, Australia
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Colleen Lum is a highly motivated and well-rounded individual with 12 years of experience in Marketing, Analytics, Research, and Strategic Planning. She excels in insights, campaign management, and marketing strategy, translating insights into actionable results. Colleen is known for her analytical and creative thinking, as well as her ability to develop strategies and implement them. She is a passionate, innovative, and well-organized individual with exceptional analytical skills and excellent communication and presentation skills. Colleen has worked in various roles, including Digital Campaign Marketing Manager at Optus and Program Marketing Manager at Canon Australia.
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Emails and Phone Numbers

@optus.com.au
@yahoo.com.au
+61 280827****
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About

I am a highly motivated and well rounded individual with twelve years experience in Marketing, Analytics, Research and Strategic Planning. My core strengths in insights, campaign management and marketing strategy are fuelled by analytical and creative thinking. I have proven success in translating insights into actions and revenue growth-and can not only conduct the analysis but develop the strategy and implement the plan. I am a passionate, innovative, well organised individual with a strategic mindset, exceptional analytical skills, and excellent communication and presentation skills.

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Work Experience

1 Lyonpark Road, Macquarie Park, NSW, 2113, AU

Telecommunications

10812
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Colleen Lum's Professional Milestones

  • Digital Campaign Marketing Manager (2016-12-01~): Establishing effective digital marketing strategies to drive brand awareness and increase customer engagement.
  • Consumer Insights And Strategy Analyst (2006-01-01~2007-07-01): Developed data-driven strategies to drive consumer performance and maximize business performance.
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