David Blumberg
market research insights & intelligence | strategist | lead consultant | qualitative & quantitative research project manager@ Allstate
Charlotte, North Carolina, United States
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David Blumberg is a customer and consumer insights research professional with 10 years of experience in quantitative and qualitative research designs, survey development, and survey programming software. He has expertise in sampling techniques, ethnographies, segmentation, copy testing of marketing and advertising materials, consumer neuroscience techniques, SPSS data analysis, and executive reporting. David is passionate about market research and connecting business partners with rich, detailed data and presented insights through storytelling. He has held various managerial positions at Allstate and Comedy Central, where he focused on brand and consumer insights. David's passion lies in solving puzzles and connecting business partners with data through storytelling.
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Emails and Phone Numbers

@allstate.com
@gmail.com
+1 701237****
+1 702982****
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About

I am a customer and consumer insights research professional with 10+ years of experience in both quantitative and qualitative research designs, survey development, survey programming softwares (Qualtrics, Alchemy, 1Q, Pollfish), sampling techniques, ethnographies, segmentation, copy testing of marketing and advertising materials, consumer neuroscience techniques, SPSS data analysis, and executive reporting. Market research is a puzzle, and my passion is in solving those puzzles and connecting business partners - including C-suite and senior-level executives - with rich, detailed data and presenting them with insights through storytelling.

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Work Experience

2775 Sanders Road, Northbrook, IL, 60062, US

Insurance

55348
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David Blumberg's Professional Milestones

  • market research insights & intelligence | strategist | lead consultant | qualitative & quantitative research project manager (2019-03-01~): Developed data-driven strategies to drive data-driven decision making and improve business performance.
  • Manager, Brand And Consumer Insights (2016-10-01~2019-03-01): Building data-driven strategies that drive revenue and engage viewers, leveraging market insights for improved brand performance.
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Education

Boston University
Boston University

Master Of Science,

Masters,

Applied Communication/market Research

2010-2012
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