Managing Director | Chartered Marketer@ Lawson Marketing Consultancy Ltd
Ireland
David Lawson
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Birmingham City University
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FlashIntel GPTDavid Lawson is a highly experienced marketing manager with 18.1 years of work experience. He specializes in marketing strategy, market research, strategic planning, and competitive analysis. Based in Ireland, David has worked with various markets, including academic and professional publishing, education, and libraries. He is a Chartered Marketer, MCIM with both public and private sector clients. David is skilled in developing and managing global marketing campaigns, managing staff and resources effectively, and tailoring promotional activities to meet measurable objectives. He has held positions such as Managing Director and Chartered Marketer at Lawson Marketing Consultancy Ltd and Strategic Marketing Manager at ProQuest and Cambridge University Press.
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About
A successful marketing manager with experience of a range of markets, including academic and professional publishing, education and libraries. Chartered Marketer, MCIM with both public and private sector clients. Specialties: Strategic marketing planning and management, team leadership and mentoring, communication and presentations. I have solid experience of developing, planning and managing global marketing campaigns and of managing staff and resources effectively to meet measurable objectives. I am well used to tailoring promotional activities to suit markets and budgets and to selecting the most useful channels for reaching the right people.
...See MoreWork Experience
Managing Director | Chartered Marketer
Advertising Services
David Lawson's Professional Milestones
- Managing Director | Chartered Marketer (2010-01-01~): Creating impactful content campaigns that propel brand awareness and drive customer engagement.
- Strategic Marketing Manager (2008-01-01~2009-12-01): Developed and executed comprehensive marketing strategies to drive brand awareness and increase customer acquisition.
Education
Marketing,
Psychology,
Business,
Bachelors,
Bachelor Of Arts
Skill
Marketing Strategy
Market Research
Strategic Planning
Marketing
Competitive Analysis
Copywriting
Publishing
Marketing Management
Management
Digital Media
Public Relations
Advertising
Business Development
New Business Development
Proofreading
Event Management
Account Management
Training
Corporate Communications
Project Planning
Certification
Other Named David Lawson
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David Lawson works for Lawson Marketing Consultancy Ltd
David Lawson's role in Lawson Marketing Consultancy Ltd is Managing Director | Chartered Marketer
David Lawson works in the industry of Advertising Services
David Lawson's latest job experience is Managing Director | Chartered Marketer at Lawson Marketing Consultancy Ltd
David Lawson's latest education in Birmingham City University
