Delali Kpodzo Conrad, MBA

I'm a passionate sales and marketing executive dedicated to maximizing the connection between business organizations and their customers, partners, and community. Driven by core values of innovation and inclusivity, I’m known for managing strategic relationships with synergistic businesses, celebrities, and micro-influencers to invigorate sales, enhance brand reputation, and expand brand awareness.KEY CONTRIBUTIONS:GROWTH & LEADERSHIP: I co-founded We Are Onyx—the first ever online all-in-one beauty destination for women of color. With the help of a world-class team, we drove company growth from startup to a multi-million dollar business in less than 4 years. GIVING BACK: As the former Head of Marketing of Thrive Causemetics, I channeled the company’s core value of “giving” into all sales, engagement marketing events, and online fundraising events. In 2019 alone, we orchestrated more than $65 million in cash and product donations to charity.STRATEGIC PARTNERSHIPS: I’ve delivered high-8-figure projects with synergistic brand partners at UOMA Beauty, Thrive Causemetics and Onyx. I value my professional relationships and have built up a strong network across industries that is second to none.CUSTOMER LOYALTY: I have a deep understanding of the emotional relationship people have with the products they buy, and have developed a talent for creating inspiring product stories to feature on websites, email, and social media. My attention to business storytelling has increased brand awareness 200% at Thrive, and was the main reason our social media following grew to the hundreds of thousands at Onyx.MY APPROACH:I have innate optimism, creativity, and a strong desire to win that seems to be contagious and a positive influence on my team. I rely on well-honed communication skills to illuminate a variety of pathways to success and help my team visualize the activities necessary to succeed. I’M ON LINKEDIN TO:…join conversations on business-related topics. Please connect!