Elaine Bunting

Everyone loves a good story. A strong, deep narrative is powerful stuff. It stirs the will to make a decision, start a project, spring into action. It can change your thinking, and often your behaviour. Finding the best way of telling a story and getting it across is what I do. Video, magazines, web content, newsletters, books, podcasts - I've been directly involved in creating them all. I understand what works from first-hand experience. I led a team of print and digital journalists across a group of four market-leading marine magazines and five websites. I redesigned and relaunched two of these magazines and overhauled the digital strategy on the way to make the websites the No 1 destinations in their market for trusted content.