Eli Pakier
University of Wisconsin-Madison
Tell me more about Eli Pakier?
Eli Pakier is a highly experienced professional with over 21 years of work experience in various marketing roles. He has a strong background in customer insight, digital strategy, brand architecture, and brand management. Based in the United States, Eli founded the Field Trip Department, a consultancy that provides objective strategic leadership and creative services. He serves as the Fractional Chief Strategy and Marketing Officer, overseeing a team of experienced marketing professionals to create a full-service offering. With a focus on finance, B2B, tech, and media, Eli has a proven track record of driving solutions and driving solutions for Fortune 500 brands and up-and-coming challenges.
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About
Eli Pakier founded the Field Trip Department after 20 years leading strategy and integrated marketing for Fortune 500 brands and up-and-coming challengers at world class agencies, media companies, and brands.We are a consultancy that acts as a fractional strategy and marketing department, plugging into brands and agencies, to provide objective strategic leadership and creative services in one.I serve as the Fractional Chief Strategy and Marketing Officer, sitting on the same side of the table as a company’s leadership, diagnosing and driving solutions matched to the true needs of the business. We curate teams of experienced marketing pros to create a full-service offering: brand strategy, brand identity development, go-to-market planning, and creative campaigns, across the full roster of disciplines: comms planning, digital, social, design, growth, PR communications, and website marketing.While I’ve been fortunate to guide brands across every category, we have a specialty in finance, B2B, tech, and media.
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Chief Strategy And Marketing Officer
Eli Pakier's Professional Milestones
- Director Of Partnerships (2021-02-01~): Successfully established and nurtured key partnerships, driving organizational growth and expansion.
- Chief Marketing Officer (2020-10-01~): Implementing strategic marketing campaigns to drive brand awareness and increase customer engagement.
Education
Psychology And Zoology
1998-01-01-2002-01-01Skill
Customer Insight
Digital Strategy
Brand Architecture
Brand Management
Social Media
Strategic Communications
Strategy
Advertising
Creative Strategy
Digital Marketing
Mobile Marketing
Digital Media
Online Advertising
Brand Development
Integrated Marketing
Interactive Marketing
Media Strategy
Interactive Advertising
Creative Direction
Certification
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Eli Pakier works for Field Trip Department
Eli Pakier's role in Field Trip Department is Chief Strategy And Marketing Officer
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