Emilie Crease

An experienced brand manager and successful senior women’s wear designer with management experience who thrives under pressure. Achievements: Set up in house wholesale and retail brand recognised within many UK and international boutiques aimed at young fashion-forward women. Built strong brand identity with loyal customer base. Implemented entire infrastructure for wholesale department to run smoothly. Sourced and liaised with team of UK and European sales agents. Management skills, managing department and team of designers. Creating design briefs following first sample stage through to manufacture and retail. Range building. Factory visits to Turkey, India, China, Nepal – directly sourcing fabric and trims and overseeing sampling of collections. Creating colour palettes, embroidery's, lab dips, sourcing fabrics, trend research, designing story boards & brief for design teams. Planning and implementing marketing strategies to promote business. Overseeing the fit and manufacture of entire collections through to final delivery stage and account management. Website planning, promotions and strategies for E-commerce site. Specialties: Branding, creation and identity building. Strong commercial designer, specialising in both woven and jersey. Experience of working with suppliers, retailers and manufacturers. CAD and illustration skills. Sales, negotiation and strong presentation ability.