Erik Snider

Throughout tenures as a senior strategist and leader in marketing and communications, I have built and overseen robust organizations that employ a complete marketing mix to drive growth and achieve business goals. From spearheading demand generation, creating successful GTM strategies, to positioning companies as leaders in competitive markets, I am valued for creative ideas, management of global teams, and a commitment to excellence. I possess sharp instincts and an innate understanding of how to position an organization so it stands out in crowded media and marketing spaces. At Strigo, I Has built the marketing function from scratch for this high-growth start-up, resulting in the company doubling its revenues and quadrupling its customer base. Finally, my curiosity has afforded me an opportunity to experience a unique and rich career, taking me from being an administrator in a Big Ten athletic department to serving as an officer in the Israeli army to being an executive marketer for some of the most successful, interesting businesses around. This curiosity and desire to continually learn – and teach others – is the passion that has fueled my success. Specialties: Full-stack Marketing, Demand Generation, Go-to-Market, Messaging and Positioning, Branding, Corporate Communications, Global PR, Social Media, Events, Campaigns, Relationship Management, Vendor Management, Budgets