Fady Dawood

Responsibilities :- Setting and developing the social media marketing strategy focusing on Facebook, LinkedIn, Twitter, Google+, YouTube.- Manage Social Media marketing campaigns and day-to-day activities including:Curate relevant content to reach the company’s ideal customers.Create, curate, and manage all published content (images, video and written).Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.Conduct online advocacy and open stream for cross-promotions.Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile).Design, create and manage promotions and Social ad campaigns.Compile report for management showing results (ROI).- Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns.- Monitor trends in Social Media tools, applications, channels, design and strategy.- Monitor effective benchmarks (best practices) for measuring the impact of Social Media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.