Feila Zhang
vp sr quant manager at fifth third bank@ Fifth Third Bank
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Feila Zhang is a result-driven senior analytics manager with over 21 years of experience. She has a strong background in consumer acquisition and portfolio management, direct/digital prospecting, and web experience and conversion. Feila is skilled in modeling and customer segmentation, targeting strategy development and optimization, program success measurement, P&L analysis, and digital analytics. She has worked in various roles, including VP, Quant Manager at Fifth Third Bank and Manager at Discover Financial Services. Feila is a collaborative team player who thrives in cross-functional environments.
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Emails and Phone Numbers

@53.com
+1 419259****
+1 904483****
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About

I’m a result-driven senior analytics manager with rich business, data and modeling knowledge My Business Specialties: - Consumer Acquisition and Portfolio Management - Direct / Digital Prospecting & Cross-sell - Web experience and conversion My Analytical Competence: - Modeling and customer segmentation - Targeting strategy development and optimization (direct & digital) - A/B test design, implementation, and measurement - Program success measurement / P&L analysis / scorecard development - Digital analytics (Adobe Analytics / Click Stream / Click Tale / DCM / tagging) - Advanced machine learning techniques - Campaign execution / Tag implementation - Stitching data from various data sources Skilled collaborator comfortable working in a cross-functional environment.

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Work Experience

38 Fountain Square Plaza, Cincinnati, Ohio, 45202, US

Financial Services

21979
Phone
+1 9044834160
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Feila Zhang's Professional Milestones

  • Vice President | Quantitative Manager (2019-08-01~2023-03-01): Implementing data-driven strategies, optimizing business decisions, and driving operational efficiency to enhance organizational performance.
  • Manager / Senior Manager (portfolio Analytics) (2011-07-01~2018-04-01): Developed and implemented strategic investment plans to optimize portfolio performance and drive financial stability.
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Education

University of Cincinnati
University of Cincinnati

Applied Economics