Fensato .

Get Your Problem Done! From Global Point of View to Local China Blood Fens has 10 years+ international experience in creative business in branding, digital, technology, new media and traditional marketing communication / innovation consultant fields, Fens has developed all-round business strategy and creative content sense. He specialize in product / service innovation, digital invention, integrated marketing, & advertising content strategy. He is capable to enter into a new industry within two weeks. In 2006, he jumped out from news report, to marketing content strategist, he worked with several best creative agencies as business and project lead, e.g M&C Saatchi Shanghai, Dentsu Japan, Publicis, Microsoft, Youku Todou (Alibaba) to name a few… he produced some nameable national campaign – Microsoft Lumia and Surface Pro series to transformed Microsoft from a software company to consumer electronic brand. Crossover campaign with Real Madrid one of the top champion soccer brand in the world. HNA GROUP – Promote the sprite of “Share More, Dream More” charity message via funny interactive technology between mobile & large OOH digital display located in the world busiest spot – Time Square, New York, and successfully motivated hundred thousand of people to donated useful resource to the poor children in Ghana, which received greeting by the United Nation, U.S. In 2008, he expanded his footprint in new product & service innovation (Consultancy), digital marketing and China IP entertainment content strategy, transform and integrated international mind set with local adaptation capability to his Client. During his tenure, he worked across an array of great Brands – From Smart Internet Car, Byton, Singulato, Pernod Ricard, HNA Group, Samsung, KFC, K11 Concept, Microsoft, Tmall, to Vidal Sassoon, Coca-Cola, P&G, Philip Morris, DHL, CitiBank, Johnnie Walker, Hennessey, Sanrio Hello Kitty, Biotherm, Johnson & Johnson, Rock Record, Avex Trax to name a few…