GUGU GUMEDE

Gugu Gumede is a Durban based Marketing management postgraduate at Durban University of Technology who is passionate about this field, adding her personality of being outspoken she confidently shares marketing knowledge and trends on her social media platforms. As a marketer she focuses on small and medium enterprises creating social media strategies that are effective and efficient also flexible as the digital marketing space is ever-changing, she uses digital marketing tools for communication, to bring the brand closer to the audience by building an online community, giving value, problem-solving, and authentic content not limited to creating videos and aesthetic images. The love she has for people is what makes her thrive in social media management and Marketing as a whole, from planning to execution she has the people’s interest at heart for both her business partners and target audience as she also believes that the best form of advertising is having happy customers.