Geoff Lynch
Deakin University
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Geoff Lynch is a Corporate Affairs executive with 27.2 years of experience in corporate communications, internal communications, and strategic communications. He has worked at various organizations, including the University of Melbourne, Australia Post, National Australia Bank, Melbourne Water, National Foods, GE Money, and Ansett Australia. Geoff specializes in media relations, internal communications, change management, stakeholder relations, and crisis management. He has also held positions at Big Brothers Big Sisters Australia, where he managed media relations activities and contributed to the success of the media relations activity. Geoff is known for his ability to influence at CEO and senior executive levels.
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Corporate Affairs executive with extensive experience at the University of Melbourne, Australia Post, National Australia Bank, Melbourne Water, National Foods, GE Money and Ansett Australia, specialising in media relations, internal communications, change management, stakeholder relations, and issues- and crisis-management. Former director, for nine years, on the board of not-for-profit youth mentoring agency Big Brothers Big Sisters Australia. Specialising in protecting and improving reputation and employee engagement through proactive communication and management of stakeholder relationships. Oversaw reputation recovery in media at NAB and managed positive media profile for NAB’s CEO Australia, leading the media relations activity of a team of communications professionals and external agencies. Have successfully managed external and internal communications relating to financial institution issues (including overcharging errors, offshoring, fee increases, foreclosures and M&A activity in Asia) as well as enterprise bargaining, airline operational/safety crises, and major employee safety campaign. Specialties: - Strategic, proactive issues management - Integrated stakeholder management - Media management – strategic and tactical - Change management and industrial relations communications - Crisis management - Ability to influence at CEO and senior executive level - Mentoring and coaching
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Geoff Lynch's Professional Milestones
- Corporate Affairs Manager (2001-09-01~2004-12-01): Successfully executed strategic meetings and discussions, fostering a competitive environment for the company.
- Corporate Affairs Director (2009-04-01~2010-09-01): Secured strategic partnerships and increased sales revenue, driving company revenue and market expansion.
Education
Teaching,
Music,
English,
Teaching (music And English)
1979-1983Skill
Corporate Communications
Internal Communications
Strategic Communications
Stakeholder Management
Media Relations
Stakeholder Engagement
Strategy
Change Management
Public Relations
Crisis Management
Employee Engagement
Management
Crisis Communications
Integrated Marketing
Communications Planning
Reputation Management
Marketing Communications
Team Leadership
Public Affairs
Corporate Social Responsibility
Campaigns
Coaching
Speech Writing
Thought Leadership
Message Development
Spokesperson
Reputation
Communication Training
Certification
Other Named Geoff Lynch
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Geoff Lynch's latest education in Deakin University