Heidi Webster

Heidi is an award-winning marketing professional who excels at thinking creatively and driving engagement with the communities that she works with – be that partners or internal and external stakeholders. She is a performance-driven team leader and in turn, a highly regarded team member. With a proven track record and more than two decades of experience across agency, channel, B2B and consumer marketing, Heidi has in-depth knowledge of building end-to-end integrated marketing campaigns that deliver sustainable results and actively engage. Having led companies through rebrands, developing stand-out partner communication strategies, effective social media plans, and compelling marketing activations that have brought products to the forefront, Heidi has a wealth of experience across the entire marketing spectrum. She has driven global programs with strong local execution nous, reengineered marketing operations and processes, mastered cross-functional collaboration with multiple stakeholders and much more. She brings a holistic and well-rounded view to any partner marketing role. Heidi’s high energy for creativity, innovation, problem-solving and getting things done sees her successfully collaborate with key stakeholders to deliver the latest partner engagement and marketing thinking, making her an asset for any global business. Heidi’s specialties include: Global marketing Partner marketing Building communities Brand positioning Content development B2B & Consumer marketing Results-driven PR Social, Marketing Automation Web Marketing