vice president account management at m a r c research@ M/A/R/C Research
Princeton, New Jersey, United States
Helen Blackwell
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Rider University
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FlashIntel GPTHelen Blackwell is a highly experienced professional with 33.9 years of work experience in market research, strategy, and quantitative research. Based in the United States, she has a proven track record of driving NA/global business growth and ensuring client success. With 25 years of industry experience in market research sales, execution, and innovation, Helen has a proven ability to drive new business and account growth. Her expertise includes product innovation, messaging, brand research, forecasting, segmentation, and social media. She has held various leadership positions in renowned companies such as M/A/R/C Research, Ipsos, MetrixLab, and GE.
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About
Account management/business development, with proven solid track record of ensuring client success and driving NA/global business growth. 25+ years of experience in market research sales, execution, and innovation including new business, account growth, market strategy, account/team management, project management. Industry experience spans CPG/F&B/FMCG, QSR/Dining/Convenience, Healthcare/Health Systems, Personal Care. Business issue experience: Accelerated Product Innovation, Messaging, Shopper, Brand Research, Forecasting, Segmentation, A&U, Web Research, CX, and Social Media. Both quantitative and qualitative research design expertise. Manage P&L.
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vice president account management at m a r c research
Market Research
Helen Blackwell's Professional Milestones
- Vice President Ipsos Observer (2016-08-01~2019-08-01): Revolutionizing the pet ipos observation system, driving operational excellence and enhanced user experience.
- Group Manager (1996-01-01~2001-01-01): Successfully led a team to achieve record-breaking sales and expanded market reach.
Education
Skill
Market Research
Strategy
Quantitative Research
Business Development
Marketing Research
Analytics
Marketing Strategy
Customer Insight
Segmentation
Crm
Management
Focus Groups
Account Management
Marketing
Sales
Analytical Skills
Retail
Lead Generation
Customer Relationship Management
Sales Operations
New Business Development
Information Technology
Analysis
Certification
Colleagues
Mike Fisher, MBA
vice president of strategy at m a r c research
Jill Rogers
senior vice president - market research
Michele Sirotnak
Vice President Of Insights And Strategies
Michael Brockman
retired owner of the local concrete co
Scott Taylor
Vice President Client Services
Other Named Helen Blackwell
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Helen Blackwell works for M/A/R/C Research
Helen Blackwell's role in M/A/R/C Research is vice president account management at m a r c research
Helen Blackwell works in the industry of Market Research
Helen Blackwell's colleagues are Mike Fisher, MBA,Jill Rogers,Michele Sirotnak
Helen Blackwell's latest job experience is vice president account management at m a r c research at M/A/R/C Research
Helen Blackwell's latest education in Rider University
