Helena Perheentupa
University of Helsinki
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Helena Perheentupa is an experienced and valued leader with 24.9 years of work experience in Licensing, Franchise management, Sales, Marketing, and Customer marketing. She has a strong track record of working with both people and businesses across regions and function. Helena is known for her humour, Absolut Can-Do attitude, and strategist skills. She has held various positions in companies such as ZAG STUDIOS, Mattel EMEA, Mattel, Inc., Procter & Gamble, and GE. Helena's expertise lies in Licensing, Franchise Management, Sales, Marketing, and Customer Marketing.
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About
Experienced and valued leader of teams within Licensing, Franchise management, Sales, Marketing and Customer marketing. Strong track record with both people and in business across regions and function. Strong sense of humour, absolute Can-Do attitude, strategist and a valued team member and leader.
Work Experience
Helena Perheentupa's Professional Milestones
- Vice President Central-, Northern-, Eastern Europe & Russia (2021-02-01~): Transformed Central, Northern, Eastern Europe, and Russia through strategic leadership and successful market expansion.
- Head Of Licensing And Valuechannel, Mattel And Hit Entertainment (2016-03-01~2021-01-01): Expanding licensing networks and driving valuechannel opportunities to achieve maximum profitability and enhance the brand's advertising reach.
Education
Zoology,
Zoological Physiology,
Domestic Animal Nutrition,
Paleonthology
1993-2000Certification
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Helena Perheentupa
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