director performance marketing at hearst magazines@ Hearst Magazines
New York, New York, United States
Holly Strauss
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Oregon State University
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FlashIntel GPTHolly Strauss is an experienced team leader with 8.2 years of work experience in social media, customer service, and marketing. Based in the United States, she has a strong background in strategic partnerships, programmatic yield, product, and editorial teams. Holly is responsible for identifying and exploring new revenue opportunities to drive profitable traffic across the Hearst Magazines digital portfolio. She has received recognition for her outstanding contributions and has received recognition for her innovative approaches and problem-solving skills. Holly has held various positions at Hearst Magazines, including Director of Performance Marketing and Associate Director of Performance Marketing.
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About
I am an experienced team leader working strategically with affiliate partnerships, programmatic yield, product and editorial teams to oversee the launch, optimization, and analysis of performance marketing campaigns to drive profitable traffic across the Hearst Magazines digital portfolio including: Good Housekeeping, Cosmopolitan, Men's Health, Women's Health, Elle, Harper's Bazaar, Esquire, and more. Responsible for identifying and exploring new revenue opportunities in order to hit monthly and yearly goals, leveraging data to drive decisions. In 2022 I was one of 57 honorees across Hearst globally to receive a Spotlight Award for outstanding contributions made to the business. Recipients took especially innovative approaches to work, shown ingenuity in problem-solving, demonstrated noteworthy commitment to the organization, achieved operational efficiencies and delivered strong results.
...See MoreWork Experience
Director Performance Marketing
Senior Manager Audience Development
director performance marketing at hearst magazines
Associate Director Performance Marketing
Manager Audience Development
Manager, Paid Social And Branded Content
Associate Manager Paid Social & Branded Content
Media Production
Holly Strauss's Professional Milestones
- director performance marketing at hearst magazines (2018-02-01~2019-01-01): Implementing data-driven strategies to optimize media campaigns performance and drive business growth.
- Social Media Manager (2015-08-01~2018-02-01): Developing and implementing strategic social media campaigns to maximize brand visibility and drive sales growth.
Education
Communication,
Bachelors,
Bachelor Of Science
2012-2015Skill
Social Media
Social Networking
Customer Service
Social Media Marketing
Marketing
Adobe Creative Suite
Digital Media
Marketing Strategy
Media Production
Sales
News Writing
Facebook Marketing
Google Analytics
Facebook Api
Snapchat
Media Buying
Diffusion Of Innovation
Final Cut Pro X
Final Cut Pro
Campaign Management
Optimization
Troubleshooting
Management
Branded Content Development
Audience Development
Looker
Campaign Strategies
Facebook Ads Manager
Snapchat Ads Manager
Pinterest Ads Manager
Taboola
Outbrain
Branded Content Distribution
Paid Social Media
Paid Social Media Advertising
Certification
Colleagues
Jennifer Wolff
Founder | Chief Executive Officer
Pamela Murphy
Office Of President And Chief Executive Officer
Giacomo Moletto
Chief Executive Officer | Western Europe
Janean Mann
Software Engineer | Founder
Janean Mann
Software Engineer | Founder
Other Named Holly Strauss
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Holly Strauss works for Hearst Magazines
Holly Strauss's role in Hearst Magazines is director performance marketing at hearst magazines
Holly Strauss works in the industry of Media Production
Holly Strauss's colleagues are Jennifer Wolff,Pamela Murphy,Giacomo Moletto
Holly Strauss's latest job experience is director performance marketing at hearst magazines at Hearst Magazines
Holly Strauss's latest education in Oregon State University
