director de marketing y comunicación
trade marketing - publicidad marca - retail - fmcg - franquicia - salud@ Vivanta
Greater Madrid Metropolitan Area
Ignacio Rivera López
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Universidad Nacional de Educación a Distancia - U.N.E.D.
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FlashIntel GPTIgnacio Rivera Lopez is a highly experienced marketing professional with 33.7 years of work experience. Based in Spain, he has held various leadership positions in renowned companies such as Vivanta, Vitaldent, Young & Rubicam, and Publicis Groupe. He has expertise in marketing, communication, and international relations. Ignacio has successfully managed teams, coordinated marketing strategies, and achieved results. He is skilled in digital marketing and has a strong track record in delivering results.
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EXPERIENCIA:Director de Marketing, Comunicación y Relaciones Institucionales -Campañas de marketing a nivel nacional y local-Marketing de captación y fidelización-Gestión de redes de franquicia-Comunicación, externa e interna-Marketing relacional y acuerdos con colectivosDirector de cuentas/servios al cliente en Agencias de Publicidad (BBDO, Grupo Publicis, Young and Rubicam). -Estrategia y posicionamiento de marca-Coordinación de los equipos-Cuenta de resultados-Relación con cliente-Cuentas nacionales e internacionalesCOMPETENCIAS:-Estrategia-Organización-Liderazgo (Comité de Dirección)-Gestión de equipos-Creatividad-B2C-B2B-Cross selling / Up selling-Marketing digital-Trade marketing-CRM
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director de marketing y comunicación trade marketing - publicidad marca - retail - fmcg - franquicia - salud
Director of Marketing and Communication
Director Of Marketing And Communication
Wellness and Fitness Services
Ignacio Rivera López's Professional Milestones
- Director of Marketing and Communication (2017-10-01~): Developed and executed strategic marketing campaigns, increasing brand visibility and driving customer engagement.
- Responsable De Marketing, Comunicación Y Relaciones Institucionales (2013-10-01~2017-10-01): Developed strategic marketing campaigns, resulting in increased brand awareness and institutional partnerships.
Education
Certification
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Marcos Carrasquilla
Chief Executive Officer
Other Named Ignacio Rivera López
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Ignacio Rivera López works for Vivanta
Ignacio Rivera López's role in Vivanta is director de marketing y comunicación trade marketing - publicidad marca - retail - fmcg - franquicia - salud
Ignacio Rivera López works in the industry of Wellness and Fitness Services
Ignacio Rivera López's colleagues are Marcos Carrasquilla
Ignacio Rivera López's latest job experience is director de marketing y comunicación trade marketing - publicidad marca - retail - fmcg - franquicia - salud at Vivanta
Ignacio Rivera López's latest education in Universidad Nacional de Educación a Distancia - U.N.E.D.
