digital pr | pr assoinfluencer | influencer marketing | strategic mind | podcaster + host | creative event director | hoepli author@ Ilaria Barbotti Nomad Atelier x Creative Minds
Greater Milan Metropolitan Area
Ilaria Barbotti
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Università degli Studi di Macerata
Real-Time AI Research
FlashIntel GPT
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FlashIntel GPTIlaria Barbotti is a highly experienced professional with 16.8 years of work experience in social media marketing, public relations, and marketing communication. Based in Italy, she has a strong background in guiding people towards meaningful connections and promoting mutual trust. Ilaria holds a degree in Public Communication d'Impresa and a post-graduate degree in Marketing & Communication. She has worked in various roles, including as a Digital PR specialist and a co-organizer/coverage of national events. Ilaria has also worked with social media platforms and content creators, creating social-oriented content for various tourism-related content. She has also worked as a writer and editor, showcasing her expertise in the field.
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La teoria dei “6 gradi di separazione” sostiene che siamo tutti collegati, i social potrebbero renderlo possibile. Ma sono i rapporti umani diretti, quelli che fanno apprezzare le persone e aumentano la fiducia reciproca, l’unico vero valore aggiunto in un lavoro di relazioni come il mio. Dopo la laurea in Scienze della Comunicazione d'Impresa Specializzazione Pubbliche Relazioni e il corso post laurea in Marketing e Comunicazione, mi occupo dal 2011 di Digital PR, influencer marketing, co-organizzazione/coverage di eventi nazionali per brand e PA con coperture social e con content creators, creazione contenuti social oriented (foto, video, stories,GIF) per brand (tech, fashion, food beverage, turismo) e oggi conosco personalmente tantissimi influencer, creators e talent instagramer e tiktoker e le loro agenzie. Ho fondato la prima community Instagram in Italia nel 2011 e ho attivato i primi progetti di influencer marketing in Italia dal 2012 (quando ancora non esisteva la parola Influencer). Ho ideato e organizzato diversi progetti di digital storytelling/comunicazione per vari enti turismo (Lombardia Explora, Umbria, Trentino) oltre che per brand. Ho scritto 4 libri editi Hoepli, coniando il termine Instagram Marketing nel 2015, ancora mai usato in Italia (best sellers dal 2015). Nel 2020 è uscito Tik Tok Marketing: fare connessione con la Gen Z, a Ottobre 2022 la 2 edizione di Instagram Marketing for dummies. Alcuni dei miei clienti (2011/2021) a supporto di centri media e agenzie PR internazionali: BMW - MINI | Jaguar Land Rover | Coca Cola | Lavazza Samsung Italia | Huawei | Honor | Gruppo Terre Moretti - Bellavista | Masi Agricola | Arnaldo Caprai | Campari | Campari Academy Ferrero | Nespresso alcuni Clienti diretti/Collaborazioni Sony Italia | Treccani | Uniqa Pea Cosmetics | Caffe Vergnano || Tenute Collesi | Bellini Canella | Confcommercio Marche Centrali | CNA Ancona | CNA Umbria MOMA | Premiata | Arena Italia | Incase/ Slam Jam | Turismo Cina | Visit Malta | Biennale di Venezia | Arte Fiera | Civita Università Politecnica Marche | Università di Teramo | Regione Abruzzo | Catalunya Tourism Board | Regione Marche | APT Regione Basilicata | Can't Forget Italy | Explora Lombardia | Trentino Marketing | Visit South Tyrol | Euro Chocolate | Terme di Saturnia 4****| COMUNE DI ASCOLI PICENO bando POR FESR PR EVENT @ CRACCO IN GALLERIA Milano-ERIKA ARMADIODIGRACE PR EVENT @ LAGO STORE x SARAH BALIVO FUORISALONE MILANO – 2021 + 2022 (video creation per HYUNDAI) DEESUP/ italian marketplace for high-end design second hand luxury
...See MoreWork Experience
digital pr | pr assoinfluencer | influencer marketing | strategic mind | podcaster + host | creative event director | hoepli author
Owner | Founder
Public Relations and Communications Services
Ilaria Barbotti's Professional Milestones
- Consulente Digital (2011-10-01~2017-01-01): Developing a comprehensive digital marketing strategy to drive increased brand awareness and driving customer engagement.
- Owner | Founder (2012-01-01~): Established a successful and sustainable company, driving sustainable growth and market dominance.
Education
Scienza Della Comunicazione D'impresa
2002-2007Skill
Social Media Marketing
Social Media
Pubbliche Relazioni
Social Networking
Marketing Communication
Community Management
Marketing
Public Relations
Gestione Comunitaria
Blog
Marketing Strategy
Strategia Di Marketing
Blogging
Marketing Communications
Web 2.0
Social Media Relations
Event Organizer
Advertising
Community Engagement
Social Media Manager
Wordpress
Media Planning
Event Planning
Social Media Strategist
Google Adwords
Web Marketing Strategy
Outdoor Advertising
Blog Marketing
Social Media Advertising
Social Media Measurement
Youtube
Advertising Sales
Presidents Club
Certification
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Ilaria Barbotti works for Ilaria Barbotti Nomad Atelier x Creative Minds
Ilaria Barbotti's role in Ilaria Barbotti Nomad Atelier x Creative Minds is digital pr | pr assoinfluencer | influencer marketing | strategic mind | podcaster + host | creative event director | hoepli author
Ilaria Barbotti works in the industry of Public Relations and Communications Services
Ilaria Barbotti's latest job experience is digital pr | pr assoinfluencer | influencer marketing | strategic mind | podcaster + host | creative event director | hoepli author at Ilaria Barbotti Nomad Atelier x Creative Minds
Ilaria Barbotti's latest education in Università degli Studi di Macerata
