Irina Strogonova
National Trade Marketing Manager@ Coca-Cola HBC
Moscow, Moscow, Russia
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Irina Strogonova is a highly experienced manager with 27.8 years of work experience in Marketing and Trade Marketign fields. She has expertise in marketing strategy, trade marketing, product development, channel forecasting, and FMCG. Based in Russia, Irina has held various managerial positions at renowned companies such as Coca-Cola Hellenic, Nestle, and Nestlé. She has a strong background in category trade development, trade spends management, category volume forecasting, and trade marketing. Irina's specialties include category management, channel and customer planning, and trade activiities.
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Emails and Phone Numbers

@cchellenic.com
@coca-colahellenic.com
@yandex.ru
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About

Manager with wide experience in Marketing and Trade Marketign fields. Experience in leading Category trade development, trade spends management, category volume forecasting. Interesting in Trade marketing and marketing. Специализация:Category management, Channel and customer planning&exection of trade activiities

Work Experience

Turmstrasse 30, Zug, 6300, CH

Food and Beverage Services

17585
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Irina Strogonova's Professional Milestones

  • Sales Coordinator (1997-02-01~1998-02-01): Expanding market reach through strategic partnerships and effective sales negotiations.
  • National Trade Marketing Manager (2015-09-01~2021-08-01): Creating and executing successful marketing campaigns that drive brand awareness and increase market share.
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