Jacqueline Loch

Revenue Growth Driver / Content Marketer B2B + B2C / Innovation Strategy / Content Commerce / Business Development / Brand Development / Demand Generation / SEO / eCommerce / Speaker / Consultant Jacquie is a strategy and media executive specializing in developing strategic solutions, multi-platform content and media solutions and ROI across social media, digital, video, print, broadcast, SEO, custom research, e-commerce, voice, experiential/events and communications. With over 25 years of experience gained at some of Canada’s largest media companies, she is a branded content and marketing solutions expert who drives engagement and results for clients, cultivates CMO-level client and senior agency relationships, develops and builds media brands and delivers media company EBITDA through team leadership, consumer insights, strategic creative thinking, new business development and revenue generation. A recognized leader in marketing solutions and innovation, Jacquie is Recent Past Chair of the Board for The Content Council in New York and a frequent speaker across North America, having created award-winning multi-platform content strategies for a range of clients including LVMH, HBC, COTY, L’Oréal Canada, Walmart, Air Miles/LoyaltyOne, Canadian Tire and Rogers Communications. In her current role as EVP Customer Innovation, SJC Content, she works closely with SJC’s largest clients to create innovative and compelling cross-platform marketing solutions. Prior to this she was VP & Group Publisher SJC Media, overseeing FASHION, Weddingbells and Mariage Quebec and VP & Group Publisher, English Brands, Groupe TVA, where she published Canadian Living, ELLE Canada, Style at Home, Canadian Gardening and The Hockey News. In her former role as VP Content Solutions at Rogers Media, she launched and lead, Rogers award-winning Content Solutions division — responsible for creating and executing multi-platform content strategies for a wide range of clients. Jacquie is a graduate in Communications & Design OCAD University