James Elliott

Sales/Marketing consumer product professional with progressive experience in profit and loss accountability, and revenue growth. Demonstrated success with diverse customer base spanning direct, distributor, wholesale, retail and national account sales channels. A leader with strong communication, interpersonal and negotiation skills with emphasis on managing different sales channels within the lubricants industry including: Headquarters level sales and marketing experience Expert in customer relationship building Channel management experience responsible for National Account, WD, OEM and Direct Sales Sales management experience with direct report accountability Experience in managing distributors Critical experience in setting objectives and implementing strategies to achieve profit goals for a given customer, territory or channel of business Strong presentation and negotiation skills at the owner or executive management level Experience with determining and setting effective channel pricing Comprehensive product life cycle experience taking a brand/product from conception stages to launch Experience developing sales strategies/techniques centered around entire products/brand portfolio’s (single source supplier) National account sales and marketing experience…NAPA, Goodyear, Firestone, Wal*Mart Critical experience in setting forecasts and demand planning for multiple sales channels Expert in problem solving, solutions and driving innovation