James Pearce
University of Sussex
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James Pearce is a senior sports executive with over 20 years of international experience and success. He has led major events, marketing activations, and sport development initiatives across various countries. James has worked with major league baseball, delivering initiatives in 40 countries and delivering them in 40 countries. He has also played a key role in the creation and execution of the World Baseball Classic, a successful event that topped the World Baseball Championship. James has a strong background in event management, sports marketing, negotiation, and budget management. He is currently serving as Vice President, Delivery Partners at LA28 Olympic & Paralympic Games.
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I'm a senior sports executive with 20+ years of international experience and success both within enterprise and startup environments. I have led and managed high-profile major events, marketing activations, and sport development initiatives throughout the world including extensive work across USA, Latin America, Asia-Pacific and EMEA dealing with rightsholders, venues, brands, agencies, leagues, federations and governments.I was one of the key architects at Major League Baseball behind the creation and development of the World Baseball Classic, an event styled on other sports’ World Cups. As the Tournament Director, I oversaw the event’s planning, management and P&L through all four editions since its 2006 inception, developing the property into baseball’s most lucrative international event with revenue in excess of $100 million and attendance that topped 1 million in 2017.While with MLB, I delivered initiatives in 40+ countries including more than 20 MLB regular season series and exhibitions. My most notable productions include the award-winning event delivery and lauded transformation of the iconic Sydney Cricket Ground for MLB’s 2014 season opener between the Dodgers and Diamondbacks. Also, working closely with the White House and Cuban government, I led the planning and execution of the historic game in Havana between Tampa Bay and the Cuban National team attended by Barack Obama and Raul Castro in 2016.Earlier in my career, I focused heavily on sport development including managing MLB’s international market development activities. In that role, I managed multiple youth development, elite performance and marketing programs and advised baseball’s world governing body and national baseball federations on their own development efforts. I also played a key role in establishing a dedicated development agency in the UK, BaseballSoftballUK, on which I served as a Board Director and worked closely with the CEO creating and overseeing programs that led to participation growth of more than 150%.
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Vice President Delivery Partners
Vice President Delivery Partners
Spectator Sports
James Pearce's Professional Milestones
- Associate Director Market Development EMEA (1996-01-01~2000-01-01): Driving strategic partnerships and expanding market presence in the EMEA region.
- Executive Vice President Business Operations | Head Of Live Events (2019-06-01~2020-05-01): Revitalizing the company's live events strategy to maximize engagement and increase audience engagement.
Education
American Studies
Skill
Event Management
Sports Marketing
Negotiation
Budget Management
Sports
Baseball
Sports Management
Sponsorship
Social Media
Public Relations
Marketing
Event Planning
Social Media Marketing
Ticket Sales
Strategic Planning
International Business
Marketing Strategy
Brand Management
Business Process Improvement
Research
Strategy
Global Delivery
Project Management
Cross Functional Team Leadership
Leadership
Management
Stakeholder Management
Live Events
Business Strategy
Logistics Management
Communication
Operations Management
Business Development
Certification
Colleagues
Other Named James Pearce
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James Pearce works for LA28 Olympic & Paralympic Games
James Pearce's role in LA28 Olympic & Paralympic Games is Vice President Delivery Partners
James Pearce works in the industry of Spectator Sports
James Pearce's colleagues are John Harper,Janet Evans, OLY,David Michael
James Pearce's latest job experience is Vice President Delivery Partners at LA28 Olympic & Paralympic Games
James Pearce's latest education in University of Sussex