Joe Brown
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FlashIntel GPTJoe Brown is a highly experienced professional with 15 years of work experience in customer insight, marketing research, consumer behavior, market research, and segmentation. Based in London, United Kingdom, Joe has been the CEO and Co-Founder of River Research, a company that specializes in international consumer research. With a focus on generating and utilizing insights to drive products, brands, and communications forward, Joe is dedicated to generating and utilizing them to drive business opportunities. His expertise lies in international consumer research, utilizing innovative research techniques such as concept development, NPD, and ideation insight programs. Joe's specialties include consumer closeness, consumer trends, and ethnography and social dynamics modeling.
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About
In 2008 myself and a couple of like minded colleagues set up River to deliver great consumer insights that would serve to inspire marketing professionals. We now serve clients all over the world - generating and using insights to move products, brands and communications forward. The goal is to provide insights that inspire! The approach is based on immersive, intelligent research that is interpreted and communicated back to our clients in a way that will help them realize their business opportunities. Specialties: International consumer research - reaching the places & consumers other agencies can't reach! Innovation research: Concept development, NPD and ideation insight programmes Consumer closeness: Consumer trends, tribes &personas. Ethnography and social dynamics modelling Brand and comms development Brand stretch, market entry and opportunity identification Adverting and communications development, testing and measurement
...See MoreWork Experience
ceo and co-founder river research
Chief Executive Officer | Co-Founder
Market Research
Joe Brown's Professional Milestones
- Chief Executive Officer | Co-Founder (2008-11-01~): Transformed the company into a successful startup, revolutionizing the industry and establishing a solid foundation for innovation.
- ceo and co-founder river research (2008-11-01~): Transforming the organization through strategic research and innovation, bolstering its reputation as a pioneer in the region.
Skill
Customer Insight
Marketing Research
Consumer Behaviour
Market Research
Segmentation
Marketing
Focus Groups
Qualitative Research
Marketing Strategy
Ethnography
Product Development
Survey Design
Consumer Behavior
Concept Development
Advertising Research
Quantitative Research
Online Research
Digital Marketing
Marketing Communications
Brand Equity
Research Design
Questionnaire Design
Usability Testing
Online Advertising
Consumer Insight
Online Moderation
Brand Architecture
Agile Testing
User Experience
Co Creation
Brand Development
Certification
Colleagues
Anne-Marie Carroll
director of operations at river research
Belinda Brown
Operations Director
Julie Muttiallu
research manager at river research
samuel stovall
general laborer at river research
alaina klippert
teacher at river research
Other Named Joe Brown
Frequently asked questions
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Joe Brown's social media include: Linkedin,
Joe Brown works for River Research
Joe Brown's role in River Research is ceo and co-founder river research
Joe Brown works in the industry of Market Research
Joe Brown's colleagues are Anne-Marie Carroll,Belinda Brown,Julie Muttiallu
Joe Brown's latest job experience is ceo and co-founder river research at River Research
