John Tak

It’s said that “the Whole is Greater than the Sum of the Parts”. This phrase embodies my belief in leadership and team synergy. Like sports, winning is not the swarming of players around the ball like in little league soccer, but about strong leadership and organized positioning to be more effective at moving the ball down the field, anticipating and driving around obstacles, to score the most goals. This belief drives my approach to aligning organizations, building strong brands, and developing talent to power it.Technology savvy and broadly accomplished Product and Brand Marketing Executive with over 20 years of experience with leading industrial B2B and B2C manufacturers and distributors, both large and small. Proven strategic leadership balancing creative, analytical, and tactical expertise to effectively align matrix organizations and drive exceptional results. An impact leader who has successfully launched and managed multi-million dollar products and marketing programs, driving consistent sales growth, as well as the market application of world-class products and innovations.Specialties: • Brand Management• Strategic Planning• Channel Development• Digital Marketing• Portfolio Lifecycle Planning• Program Management• New Product Development• Market Research• Customer Segmentation• Agency and Media Planning• Innovation• Competitive Analysis• Pricing and Promotion• Lean Process and TQM• Team Development• Financial Control