John deLorimier

John oversees Concentra initiatives regarding customer experience, including customer acquisition, relationship management, and service delivery. He leads Concentra’s sales, marketing, product development, and customer support teams, and is accountable for Concentra’s onsite business. As a key member of Concentra’s executive leadership team, he provides strategic direction and decision-making for the company.Previously, John was a segment vice president overseeing the Humana Employer Group’s product development and management, sales operations, sales training, proposals, sales support, and digital organizations. He was responsible for integrating product development with the Employer Group’s go-to-market strategy.Before joining Humana during its acquisition of Concentra, John was Concentra’s executive vice president and chief marketing and sales officer, leading Concentra’s product development, sales, and marketing departments. In this role, John led key initiatives such as the complete rebrand of Concentra, its medical facilities, and the company’s mission-vision-value statements, as well as established a formal product development and management discipline to improve service delivery, customer satisfaction, and continuous quality improvement. He also led the development and launch of Concentra Urgent Care and was instrumental in establishing the Net Promotor Score (NPS) and Patient Experience Rating (PER) as standard measurements of Concentra’s customer service performance. John also served in leadership roles in several professional services firms assisting Fortune 500 companies in the areas of sales effectiveness (direct and call center), marketing, channel management, product development, communications, change management, and knowledge/learning management.. He is considered an expert in aligning brand and marketing strategy with sales strategy and execution. He has worked to increase sales effectiveness for major technology and financial companies.He holds a BA and MS from Virginia Tech.