Kaushik Kumar
ESCP Business School
Tell me more about Kaushik Kumar?
Kaushik Kumar is a data-driven digital marketing professional with 12.5 years of experience. He is skilled in C++, Java, Microsoft Office, electrical engineering, and data structures. Based in Vancouver, Canada, Kaushik has a strong background in leveraging data to provide market insights and drive digital strategy. He has managed over 10M in digital advertising spend across various platforms, including Google Search, YouTube, Facebook, Instagram, and Microsoft Advertising. Kaushik is passionate about understanding consumer behavior and building brand value. He is experienced in paid advertising, social media marketing, and advertising.
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About
Data-driven digital marketing professional and MBA graduate with 5+ years of experience in leveraging data to provide market insights, drive digital strategy and create impactful online marketing campaigns, leading to high-quality web traffic, leads and online sales conversions. • Strategic and detail-oriented business partner with the ability to see the big picture, understand client needs and execute marketing deliverables in a timely manner. • Managed over $10M in digital advertising spend across Google Search, Youtube, Facebook, Instagram, and Microsoft Advertising for companies like 'Uber', Australian Investment Fund 'Future Super', Mountain Equipment Co-op (MEC) and more. • Consulted several start-ups and medium-sized businesses with their digital strategy, resulting in increased online sales, leads & engagement. • Passionate about understanding consumer behavior, building brand value and focusing on the 'why' behind consumer decisions. • Experienced in paid advertising for Facebook/ Instagram, TikTok, Bing, LinkedIn, Twitter, Youtube, Google Search & Display network. • Google Analytics and AdWords certified (fundamental, search, shopping, and display), Facebook Blueprint certified, Hootsuite certified 'Social Media Marketer' and Hubspot certified 'Content' and 'Email' Marketer. • Adept at leveraging digital marketing tools such as Facebook Ads Manager, Google Analytics, SEMrush, Mixpanel, Kissmetrics, Hubspot CRM, Crazyegg, Unbounce, Ahrefs, Ubersuggest, and MailChimp. • Experienced in working across multiple industries such as high-tech, hospitality, retail, engineering, advertising, and cinema. • Up-to-date with the latest digital trends and tools that can drive digital growth and increase ROI/ROAS.
...See MoreWork Experience
scaling business growth using paid ads & experimentation 💰🚀 | speaker & instructor | senior digital marketing manager @ bench accounting
Digital Marketing Manager
Accounting
Kaushik Kumar's Professional Milestones
- Software Developer (2016-02-01~2017-06-01): Developed engaging and intuitive software solutions for diverse clients, maximizing their overall performance.
- Performance Marketing Specialist (2020-03-01~2021-06-01): Optimized marketing campaigns, driving increased brand awareness and product placement in the market.
Education
Entrepreneurship/entrepreneurial Studies
2018-2018Skill
C++
Java
Microsoft Office
Electrical Engineering
Data Structures
Microsoft Word
Software Engineering
Communication Skills
Team Leadership
Human Resources
Organization Of Events
Entrepreneurship
Switchgear
Windows Movie Maker
Photoshop
Cricket
Table Tennis
3gpp
Film Editing
Short Films
Film Direction
Project Management
Report Writing
Marketing
C
Sql
Microsoft Excel
Powerpoint
Programming
Software Development
Testing
Mysql
Leadership
Team Management
Telecommunications
Computer Science
Session Initiation Protocol
Databases
Video Production
Microsoft Powerpoint
Social Media Marketing
Certification
Colleagues
Kevin "KD" Dorsey
Senior Vice President Of Sales And Partnerships
Jean-Philippe (JP) Durrios
Chief Executive Officer
Daniel Becker
director of product marketing & lifecycle @ bench accounting
Dennis Pavlina
growth director | solving retention and revenue expansion problems for b2b saas
Ayesha Abdulla
Chief Financial Officer | Strategic Advisor
Other Named Kaushik Kumar
Frequently asked questions
We found 5 Kaushik Kumar's email addresses
We found 2 Kaushik Kumar's phone numbers
Kaushik Kumar works for Bench Accounting
Kaushik Kumar's role in Bench Accounting is scaling business growth using paid ads & experimentation 💰🚀 | speaker & instructor | senior digital marketing manager @ bench accounting
Kaushik Kumar works in the industry of Accounting
Kaushik Kumar's colleagues are Kevin "KD" Dorsey,Jean-Philippe (JP) Durrios,Daniel Becker
Kaushik Kumar's latest job experience is scaling business growth using paid ads & experimentation 💰🚀 | speaker & instructor | senior digital marketing manager @ bench accounting at Bench Accounting
Kaushik Kumar's latest education in ESCP Business School