Lanell White, MSI

Team-minded, inclusive marketing leader and sales executive with strong interpersonal and analytical skills. Accountable, experience with integrated marketing for B2B content and workflow solutions, and digital technology products in agile environments. Capable of developing domains from the ground up, managing budgets, and accelerating team growth and performance in multi-cultural environments. Adaptable, entrepreneurial spirit. Experience with multinationals and start-ups across maturity cycles. Strong orientation towards roles that have the potential to transform issues related to social justice, equality and access to information. Professional fluency in Spanish. Degrees/Accreditation: - ALA-Accredited Master's Information Science - Certified Product Manager (Pragmatic Institute) - Business Spanish Certificate - HubSpot Sales Certified Skills/Training: - CRM Implementation | Salesforce, Zendesk - Marketing Automation/Operations (Mailchimp, BrandMaker, Acoustic, Marketo) - Agile Software Development & Project Management Fundamentals - Lean Six Sigma - Miller Heiman Sales Techniques - Bias Interruption Training - Web Conferencing/Streaming (Zoom, Webex, Microsoft Teams, Facebook & YouTube Live) Expertise: - Open Access/University Press Innovation - Consultative Sales / Strategic Marketing - Product Development and Product Marketing - Brand Website Development - Client Management and Customer Success - Custom Market Research (Primary and Secondary) - Market Sizing and Forecasting - Academic and Educational Technologies - Digital Collections and Archives - Publishing and Information Services/Technology Love food? Check out @ljames78 on Insta